The fantasy version of marketing was champagne launches and Eureka moments. The reality is tapping away at a laptop and debating whether a button converts better in blue or red.

A reflection on how “people work” between HR and Marketing quietly becomes women’s work—and why this invisible labour remains undervalued.

It’s been eye-opening to see how differently pre-sales teams work compared to a typical, sensible, and "safe" marketing function, and how we can emulate them.