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Join date: Dec 28, 2021
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Dec 15, 2025 ∙ 3 min
Marketing, HR, and who does the nice, unmeasurable work
A reflection on how “people work” between HR and Marketing quietly becomes women’s work—and why this invisible labour remains undervalued.
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Sep 15, 2025 ∙ 3 min
What marketers can learn from pre-sales
It’s been eye-opening to see how differently pre-sales teams work compared to a typical, sensible, and "safe" marketing function, and how we can emulate them.
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Jun 9, 2025 ∙ 2 min
How to write marketing strategy that gets boardroom buy-in
Craft a marketing strategy that earns boardroom trust. Clear, confident, and sharp enough to champion—without losing your creative edge.
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Nadine Heir
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